Zainab ANSELL

An experienced tour operator in the region Zainab Ansell is eyeing prospects of hosting Formula E on the foothills of Mt Kilimanjaro. Ms. Ansell who is the owner and director of Zara Tours, a renowned tour operating company in the countries northern circuit exuded confidence that the sport can become the latest tourism product as the country fancies five million tourists and collects $6 billion by 2025. This is quite an interesting sport, we will be more than ready should a chance present itself, said Ms. Ansell here recently, during a European Investors in Tourism Dialogue here. The tour operator noted that Tourism was hardly hit by COVID 19 Pandemic and that it was important to explore other products as the sector recovers from the deadly virus. This will be a new activity that I am very confident will catapult the industry to greater heights, added Ms. Ansell, who was recently named as one of the top 100 executives by the Eastern Star Consulting Group for her role in supporting Tanz...

  Zainab’s expert tips on how tour operators can market Tanzania Speaker of the National Assembly Tulia Ackson handing over an award to Ms Zainab Ansell in recognition of her significant contribution to the promotion of tourism sector in Tanzania in 2021 . It was an unprecedented strategy, and its impact could only be measured by how many of Tanzania's tour operators were back in business. However, the situation was different just a few years ago. Tanzania’s ‘open borders’ policy during the Covid-19 pandemic didn't stop tourism from plummeting. The Serengeti, with all its wonders, could do little to attract visitors. Today, things have changed. "Our tourism sector has bounced back. The Royal Tour attracted so many tourists, but you have to visit the tour companies and hear from them," said Dr Gladstone Mlay, the marketing manager at TTB. After a while, he put me in touch with the beneficiaries, and I was off to Moshi. I walked into the office of one of the leading saf...